DEF Marketing is led by Dana Fugate, who offers clients over 15 years of corporate marketing leadership experience. Dana is a storytelling strategist who helps companies communicate their value, elevate their brand, and measurably deliver on business goals. Known for combining creative development with structure and data-driven strategies, she creates easy-to-understand storylines from complex information and turns them into multi-channel campaigns for target audiences.

Portfolio of Brands: Apollo Group, Aquent, Brightcove, eBay, Health Catalyst, IdentityForce, Klaviyo, Sun Microsystems, TransUnion, Vimeo, and Wootric.

Portfolio of Nonprofits: Mothers Out Front, Plugged In Band, ReWorld, and MA Sierra Club.

Portfolio of Agencies: Five Four, InVision Communications, and KMPR.